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What social demographic buys Hybrid Cars? Age, class, etc…? I’ve been researching it on the internet for awhile and wanted to see if anyone else knew. Thanks for your help.

I don’t think there’s any specific target market, unless you count environmentalists.

I own a Prius, and I’m a 26-year-old middle class dude. I’ve seen hybrid owners of all ages, though certainly poor people can’t afford them.

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2 Responses to “What is the target market for hybrid cars?”

  • cgriffin1972:

    95% of what I work on is over50 year old female owners
    References :
    16+ year auto customizing
    14 year shop owner
    ASE certifeid
    Hybrid repair facility

  • dana1981:

    I don’t think there’s any specific target market, unless you count environmentalists.

    I own a Prius, and I’m a 26-year-old middle class dude. I’ve seen hybrid owners of all ages, though certainly poor people can’t afford them.
    References :

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